Blueberry Boy Bait

When I posted a deal on organic blueberry on my facebook ($1.69 per pound), my friend, Jess suggested me to bake a Blueberry Boy Bait. I was fascinated with the name and did a search on the internet. Here is what I found from

In 1954, a 15-year-old girl won second prize in the junior division of a Pillsbury baking contest with a moist and tender blueberry cake that was named after the effect it had on teenage boys–one bite and they were hooked. Topped with cinnamon-sugar and loaded with blueberries, it straddled the divide between coffee cake and dessert cake.

The Blueberry Boy Bait is indeed moist and tender. The cinnamony crust on top gives a contrast of texture with a light crunch. I love the aroma of cinnamon that fills the kitchen during baking.


You can make the Blueberry Boy Bait using fresh or frozen blueberries. If you use frozen blueberries, do not thaw them or else the cake will be stained with blueish color.


  • 2 cups all-purpose flour
  • 1 tablespoon baking powder
  • 1 teaspoon table salt
  • 1 cup (2 sticks) unsalted butter, softened
  • 1/2 cup packed brown sugar
  • 1/2 cup granulated sugar
  • 3 large eggs
  • 1 cup milk
  • 1/2 cup blueberries, toss in 1 teaspoon all-purpose flour


  • 1/2 cup blueberries
  • 1/4 cup granulated sugar
  • 1/2 teaspoon ground cinnamon


Source: this recipe is adapted from

Prep time: 30 minutes;  Bake time: 50 minutes;  Serves 12


Blueberry-Boy-Bait-2Adjust oven rack to middle position and preheat oven to 350F degrees.

If you are using a dark baking pan or glass baking dish, reduce the heat by 25 degrees.

Grease a 9 x 13″ baking dish with cooking spray and line with parchment paper or dust with flour.

Blueberry-Boy-Bait-3Whisk 2 cups of flour, baking powder and salt together in a medium bowl.
Blueberry-Boy-Bait-4With an electric mixer, beat butter and sugars on medium-high speed until fluffy, about 2 minutes.
Blueberry-Boy-Bait-5Add eggs, one at a time, beating until just incorporated.
Blueberry-Boy-Bait-6Reduce speed to medium and beat in one-third of the flour mixture until incorporated.
Blueberry-Boy-Bait-7Beat in half of the milk. Beat in half of the remaining flour mixture, then remaining milk, and finally remaining flour mixture. Scrap down the bowl after each addition.
Blueberry-Boy-Bait-8Toss 1/2 cup of blueberries with 1 teaspoon of flour.
Blueberry-Boy-Bait-9Using a rubber spatula, gently fold in the blueberries into the batter.
Blueberry-Boy-Bait-10Spread the batter into the prepared pan.


Blueberry-Boy-Bait-12For the topping, scatter the blueberries over the top of the batter.

Stir sugar and cinnamon together in a small bowl and sprinkle over the batter.

Bake in the 350F preheated oven for 45 to 50 minutes or until a toothpick inserted in the center of the cake comes out clean.

Blueberry-Boy-Bait-13Cool the cake in pan for 20 minutes. Lift the cake up using the edges of the parchment paper and place on a cutting board. Slice the cake into 12 portions.

Serve warm or at room temperature.

This cake can be stored in an airtight container at room temperature for up to 3 days.

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  1. Jan

    Is that an 8×8 pan or a 9×13 pan? Going to try this. I love easy and quick recipes that involves fresh fruits!

    1. Suanne

      Hi Jan, it’s a 9×13 pan.

    2. Ben

      Hi Jan: To tell the truth, I had never been a fan of baked food … although Suanne loves to bake. So I hardly touch her cakes. Suanne made the Blueberry Boy Bait when we went to a friend’s house for a BBQ. She used the opportunity in front of friends to pressure me to taste it. I did … and I must say it is really good. It is really soft and particularly good when it is warm. Now I know what this is called a boy bait. I had been baited. Ben

  2. HN

    Thanks for sharing this wonderful recipe! I have just made it for a charity cake sale and everyone loves it! 🙂

  3. Tish

    I have to thank you for this lovely recipe. We were wondering what to do with the remainder of our Maine blueberry picking trip. We were thinking muffins, but then I came across your recipe. Not only was the recipe super easy, but it came out beautifully, and the taste is wonderful. We ended up bringing it to the grandparents for coffee. It was a big hit! I will be adding this one to my personal favorites. Thanks again. 🙂

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